To deliver a high-impact member event that strengthens Jaya Grocer’s relationship with its community. The aim was to create a unique reward experience that reflects the brand’s commitment to thoughtful, meaningful customer engagements.

Sweep 100 – The Ultimate Supermarket Race was designed as a fast-paced, energising challenge that transformed a simple shopping activity into an exciting brand experience. Members participated in groups of six, each given 90 seconds to sweep as many items as possible.

Every element from participant flow, safety measures, to on-ground coordination was meticulously planned to ensure smooth execution and an enjoyable experience for all. The result was an event that felt dynamic, seamless, and memorable from start to finish.

The Sweep 100 experience delivered a standout engagement moment, offering members a fun and meaningful opportunity that strengthened their connection to the brand and community. It showcased Jaya Grocer’s dedication to creating well-crafted, customer-centric events that celebrate its community.